SENSERITY — Terms of Service
Version 1.0 | February 2026
Provider: Blueloop Limited Company No: 03981322 VAT No: 755 0354 38 Registered Office: Blueloop House, Ilchester Road, Yeovil, Somerset BA21 3AA
This document should be read alongside the Senserity Privacy Policy, Acceptable Use Policy, and (where applicable) the Service Level Agreement.
Plain English Summary
This summary is provided for convenience only. It is not legally binding. The full Terms of Service below are the authoritative agreement between you and Blueloop Limited.
What Senserity Is
Senserity is a business intelligence platform that helps you assess risk in your supply chain and business relationships. It aggregates publicly available data from Companies House, regulatory bodies, sanctions lists, court records, and other sources, and combines this with third-party commercial data to produce risk assessments, scores, and insights about UK companies.
What You Need to Know
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Information, not advice: Senserity provides data and automated analysis to support your decision-making. It is not a substitute for your own due diligence, legal advice, or professional judgement. Risk scores are indicators, not guarantees.
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Data accuracy: We aggregate data from official sources and third-party providers. While we take care to present it accurately, we cannot guarantee it is complete, up-to-date, or error-free. Companies House data depends on companies filing correctly; third-party data depends on those providers.
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Your account: You are responsible for managing who has access to your account. Every user must accept these terms individually. If someone leaves your organisation, remove their access promptly.
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Subscription and credits: Your subscription tier determines how many companies you can monitor and what features you can access. Some enrichment features use credits. Monthly credit allocations reset each billing cycle. Top-up credits roll over but are non-refundable.
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No refunds: Subscriptions are non-refundable. You can cancel at any time and continue using the service until the end of your billing period.
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Reports: You can share due diligence reports with third parties, but you are responsible for ensuring they understand the limitations of the data and that it remains subject to these terms.
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Multi-tenant separation: If you belong to multiple organisations on Senserity, you must not transfer data or reports between them without proper authorisation.
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Your data: Notes you add and attestation responses you collect are yours. If you cancel, we will retain your data for a limited period to allow you to export it, after which it will be deleted.
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Our liability: Our total financial liability is capped at the amount you have paid us in the 12 months before any claim. We are not liable for business decisions you make based on the data.
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Prohibited uses: Do not use Senserity to harass individuals, evade sanctions, make automated decisions with legal effects on people, or extract data for resale.
Your Privacy
We process personal data about company directors, officers, and other individuals as part of providing the service. Our Privacy Policy explains what data we process, why, and your rights. We are registered with the ICO and hold Cyber Essentials, ISO 9001, and ISO 27001 certifications.
Getting Help
If you have questions about these terms or need to report an issue, contact us at support@senserity.co.uk.
Terms of Service
Effective date: 21st February 2026. Version 1.0.
1. Definitions and Interpretation
In these Terms, the following words have the meanings set out below:
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"Agreement" means these Terms of Service together with the Privacy Policy, Acceptable Use Policy, and any applicable Service Level Agreement or Data Processing Addendum.
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"Authorised User" means any individual who is granted access to the Platform by a Tenant Owner or Tenant Admin and who has accepted these Terms.
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"Blueloop", "we", "us", "our" means Blueloop Limited, a company registered in England and Wales under company number 03981322, whose registered office is at Blueloop House, Ilchester Road, Yeovil, Somerset BA21 3AA (VAT number 755 0354 38).
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"Company Data" means data about UK companies, their officers, persons with significant control, financial records, regulatory filings, sanctions status, court records, and other business information made available through the Platform.
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"Credits" means the units of usage allocated to a Tenant under their Subscription Tier or purchased as top-ups, which are consumed when certain enrichment features are used.
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"Customer Content" means any data, notes, documents, attestation responses, or other content created or uploaded by Authorised Users through the Platform.
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"Data Sources" means the public registers, regulatory bodies, government agencies, and third-party data providers from which Company Data is obtained, including but not limited to Companies House, the Charity Commission, the Information Commissioner's Office, HM Treasury (OFSI), court services, and commercial data providers.
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"Insight Tests" means the automated analyses, risk scores, assessments, and indicators generated by the Platform based on Company Data.
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"Platform" or "Senserity" means the web-based software-as-a-service application accessible at app.senserity.co.uk, including all associated APIs, features, and functionality.
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"Subscription Tier" means the level of service selected by or assigned to a Tenant, as set out on our pricing page, which determines the features, company limits, and credit allocations available.
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"Tenant" means an organisation or business entity that has registered an account on the Platform.
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"Tenant Owner" means the Authorised User who created the Tenant account or to whom ownership has been transferred, and who holds the highest level of administrative access.
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"You", "your" means the Authorised User accepting these Terms and, where the context requires, the Tenant on whose behalf the Authorised User is acting.
2. Acceptance of Terms
2.1 By creating an account, accessing, or using the Platform, you confirm that you have read, understood, and agree to be bound by this Agreement.
2.2 If you are accepting these Terms on behalf of a Tenant, you represent and warrant that you have the authority to bind that organisation to this Agreement.
2.3 Each Authorised User must individually accept these Terms upon first accessing the Platform. Acceptance by a Tenant Owner or Admin does not bind other users; each user will be presented with and must accept the current version of these Terms.
2.4 The Platform is intended for business use. By accepting these Terms, you confirm that you are acting in a business capacity and not as a consumer. If you are in fact acting as a consumer, certain provisions of the Consumer Rights Act 2015 may apply in addition to these Terms, and nothing in this Agreement affects your statutory consumer rights.
2.5 We may update these Terms from time to time. Material changes will be notified to you at least 30 days in advance by email or through the Platform. Continued use of the Platform after such changes take effect constitutes acceptance of the updated Terms. We will maintain a version history of these Terms, and you will be asked to re-accept the Terms when material changes are made.
3. Description of the Service
3.1 Senserity is a supply chain risk intelligence platform that provides due diligence capabilities by aggregating, analysing, and presenting Company Data from multiple Data Sources.
3.2 The Platform provides Insight Tests including risk scores, severity classifications, and risk category assessments. These are generated through automated analysis and are provided as informational tools to support your business decision-making.
3.3 The Platform includes features for company monitoring (watchlists), risk alerting, report generation, supplier attestation workflows, network relationship analysis, and enrichment through third-party data providers.
3.4 Certain features and Insight Tests are available only to Tenants on specific Subscription Tiers, as detailed on our pricing page.
4. Nature and Accuracy of Information
This clause is fundamental to the Agreement and you should read it carefully.
4.1 The Platform aggregates data from publicly available sources, official registers, and third-party commercial providers. While we take reasonable care to present this data accurately, we do not warrant or guarantee the accuracy, completeness, timeliness, or reliability of any Company Data or Insight Tests.
4.2 Risk scores, severity classifications, category assessments, and other Insight Tests are the output of automated analytical processes. They are informational indicators and must not be treated as definitive assessments of a company's fitness, solvency, compliance, or suitability as a business partner.
4.3 The Platform does not provide and must not be relied upon as a substitute for: legal advice; financial or investment advice; credit decisions; regulatory compliance assessments; or any other form of professional advice.
4.4 You acknowledge that:
- Companies House data depends on companies filing accurately and on time. Data may be outdated if a company has failed to file.
- Sanctions screening may produce false positive matches based on name similarity. A match is an indicator for further investigation, not a determination.
- Adverse media results are sourced from third-party screening providers and may include irrelevant or incorrect matches.
- Credit data and financial assessments are based on filed accounts and commercial data which may not reflect a company's current financial position.
- Court records and legal proceedings data may be incomplete and does not indicate the merits of any claim.
- Network analysis and risk propagation indicators identify connections between entities for investigative purposes and do not imply wrongdoing.
4.5 You are solely responsible for any decisions you make based on information obtained through the Platform, and you should conduct your own independent due diligence before making material business decisions.
5. Data Sources and Attribution
5.1 Company Data is derived from multiple Data Sources, each with its own licensing terms, update frequencies, and accuracy characteristics.
5.2 Data from Companies House is Crown copyright material reproduced under the terms of the Open Government Licence v3.0. Data from the National Archives court services is made available under the Open Justice Licence. Data from other government and regulatory bodies is used in accordance with their respective licensing terms.
5.3 Certain enrichment data is obtained from commercial third-party providers including credit reference agencies and adverse media screening services. This data is provided to you for your internal business use only and is subject to the restrictions set out in Clause 7.
5.4 We make reasonable efforts to keep Company Data current through scheduled processing cycles and real-time enrichment. However, we do not guarantee that data reflects the most recent filings or that updates from Data Sources will be processed without delay.
6. Accounts, Users, and Access
6.1 To use the Platform, a Tenant Owner must create a Tenant account and may invite additional Authorised Users. Each Authorised User must have a unique account and must not share login credentials.
6.2 The Tenant Owner is responsible for managing access to the Tenant account, including inviting and removing Authorised Users, assigning appropriate roles, and ensuring that all Authorised Users comply with this Agreement.
6.3 If an Authorised User's relationship with the Tenant ends (for example, if they leave the organisation), the Tenant Owner or a Tenant Admin must promptly remove that user's access.
6.4 An Authorised User may be a member of multiple Tenants. Data, reports, and information accessed in the context of one Tenant must not be used in or transferred to another Tenant without proper authorisation from both Tenants.
6.5 The Platform supports role-based access control with the following roles: Owner, Admin, Member, and Viewer. The permissions associated with each role are described in the Platform documentation. You are responsible for assigning roles appropriate to each user's function.
6.6 You are responsible for maintaining the security of your account credentials and for all activity that occurs under your account. You must notify us immediately at support@senserity.co.uk if you become aware of any unauthorised use of your account.
7. Permitted Use and Restrictions
7.1 Subject to your compliance with this Agreement, we grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the Platform for the duration of your Subscription.
7.2 You may use the Platform for the following purposes:
- Internal business due diligence on suppliers, customers, partners, competitors, and acquisition targets.
- Procurement risk assessment and supplier monitoring.
- Compliance screening and regulatory due diligence.
- Generating due diligence reports for internal use or for sharing with identified third parties in accordance with Clause 7.3.
7.3 You may share due diligence reports generated by the Platform with third parties (including internal stakeholders, boards, auditors, and regulators) provided that:
- You make the recipient aware that the report is generated by the Senserity platform and is subject to the limitations described in Clause 4.
- The report is shared for the specific purpose of informing a business decision and not for general redistribution.
- You remain responsible for any consequences of the third party's reliance on the report.
7.4 You must not:
- Resell, redistribute, sublicense, or make available Company Data or Insight Tests to any third party except as permitted in Clause 7.3.
- Use the Platform or any data obtained from it to build, train, or improve a competing product or service.
- Use automated means (including scraping, crawling, or robotic access) to extract data from the Platform.
- Use the Platform to make solely automated decisions that produce legal effects concerning, or similarly significantly affect, any individual, in accordance with Article 22 of the UK GDPR.
- Use the Platform to facilitate, assist with, or circumvent sanctions imposed by HM Treasury (OFSI), the US Office of Foreign Assets Control (OFAC), or any other sanctions authority.
- Use information obtained from the Platform to harass, stalk, defame, or intimidate any individual.
- Attempt to reverse engineer, decompile, or otherwise derive the source code, algorithms, risk scoring methodology, or analytical processes of the Platform.
- Share your account credentials or permit any unauthorised person to access the Platform through your account.
- Use the Platform in any way that violates applicable law or regulation.
7.5 Users located in or ordinarily resident in a jurisdiction subject to comprehensive sanctions imposed by HM Treasury or the European Union are prohibited from accessing or using the Platform.
8. Subscriptions, Credits, and Payment
8.1 The Platform is available under several Subscription Tiers, each offering different features, company monitoring limits, and credit allocations. Current pricing and tier details are published on our website and may be updated from time to time.
8.2 The Free Tier is available without charge, subject to the applicable company and feature limits. The Free Tier is provided without any guarantee of availability, performance, or continuity, and we reserve the right to modify or discontinue it at any time.
8.3 Paid Subscriptions are billed monthly in advance. Payment is processed through our payment partner, Stripe. By subscribing, you authorise recurring monthly charges to your chosen payment method.
8.4 Subscriptions renew automatically at the end of each billing period. You may cancel your Subscription at any time through the Platform. Cancellation takes effect at the end of the current billing period; no pro-rata refunds are provided for unused portions of a billing period.
8.5 Each Subscription Tier includes a monthly credit allocation which is consumed by certain enrichment features. Monthly credit allocations reset at the start of each billing cycle and do not roll over.
8.6 Additional Credits may be purchased as one-time top-ups. Top-up Credits do not expire and roll over between billing cycles. However, top-up Credits are non-refundable and will not be refunded upon cancellation of your Subscription.
8.7 We may change our pricing with at least 30 days' notice. Price changes will take effect at the start of your next billing period following the notice period. If you do not agree with a price change, you may cancel your Subscription before it takes effect.
8.8 If your Subscription is downgraded (including from a Trial to the Free Tier), your account will be adjusted to reflect the limits of your new tier. We will provide reasonable notice and an opportunity to manage your watchlist before restrictions take effect. Company data is frozen rather than deleted during downgrades.
9. Service Availability and Support
9.1 We aim to provide the Platform with reasonable availability. For Tenants on the Professional and Enterprise Subscription Tiers, service availability commitments are set out in a separate Service Level Agreement.
9.2 The Service Level Agreement for Professional and Enterprise tiers provides for 99.5% availability during Business Hours (Monday to Friday, 08:00 to 18:00 UK time), excluding planned maintenance windows.
9.3 Planned maintenance will be carried out outside Business Hours where practicable. We will provide reasonable advance notice of planned maintenance that may affect access to or performance of the Platform.
9.4 For the Free, Trial, Starter, Growth, and Insight Subscription Tiers, the Platform is provided on a reasonable-endeavours basis with no uptime commitments.
9.5 Support is available by email at support@senserity.co.uk. Response times vary by Subscription Tier as detailed on our website.
10. Intellectual Property
10.1 The Platform, including its design, source code, risk scoring algorithms, analytical methodologies, Insight Test frameworks, network graph analysis, user interface, documentation, and all associated intellectual property rights, is and remains the property of Blueloop Limited.
10.2 Nothing in this Agreement transfers any intellectual property rights in the Platform to you. The licence granted under Clause 7.1 does not include any right to access the source code or underlying logic of the Platform.
10.3 Customer Content (including notes, attestation responses, and any documents you upload) remains your property. You grant us a limited licence to store, process, and display Customer Content solely for the purpose of providing the Platform to you.
10.4 Where due diligence reports generated by the Platform contain Company Data and Insight Tests, you receive a licence to use those reports for the purposes described in Clause 7, subject to the restrictions in this Agreement. The underlying data, scoring methodology, and presentation format remain our intellectual property.
10.5 Where Company Data originates from Crown copyright sources under the Open Government Licence, those data elements retain their original licensing terms. Our intellectual property in such cases relates to the aggregation, analysis, presentation, and scoring of that data.
11. Data Protection and Privacy
11.1 We process personal data in connection with the Platform in accordance with our Privacy Policy, the UK General Data Protection Regulation (UK GDPR), and the Data Protection Act 2018.
11.2 In respect of personal data about Authorised Users (names, email addresses, account activity), Blueloop is the data controller and processes this data for the purpose of providing and administering the Platform.
11.3 In respect of personal data about company directors, officers, persons with significant control, charity trustees, and other individuals that forms part of the Company Data, Blueloop is a data controller. This data is processed on the basis of legitimate interest for the purpose of providing business intelligence and risk assessment services. A Legitimate Interest Assessment has been conducted and is available on request.
11.4 Where you use the Platform to process personal data (for example, viewing director information as part of due diligence on a supplier), you are an independent data controller for your own use of that data. You are responsible for ensuring that your use of personal data obtained through the Platform complies with applicable data protection laws.
11.5 All Platform infrastructure is hosted within the United Kingdom. No personal data is transferred outside the UK in connection with the provision of the Platform.
11.6 We do not use sub-processors for the provision of the Platform. All data processing is carried out on infrastructure owned and operated by Blueloop Limited.
11.7 For Tenants on the Enterprise Subscription Tier, a Data Processing Addendum is available on request to address specific data processing requirements.
11.8 We are registered with the Information Commissioner's Office. Our registration details are available on request.
12. Security and Certifications
12.1 We maintain appropriate technical and organisational measures to protect the Platform and your data, in accordance with our ISO 27001 certification.
12.2 Blueloop Limited holds the following certifications, each of which includes the Senserity platform within its scope:
- Cyber Essentials
- ISO 9001 (Quality Management)
- ISO 27001 (Information Security Management)
12.3 In the event of a personal data breach affecting the Platform, we will notify the Information Commissioner's Office within 72 hours of becoming aware of the breach, in accordance with Article 33 of the UK GDPR. Where the breach is likely to result in a high risk to the rights and freedoms of affected individuals, we will also notify those individuals without undue delay.
12.4 We will notify affected Tenants of any breach that may affect their data or their users' data as soon as reasonably practicable, providing details of the nature of the breach, the data affected, and the steps being taken to mitigate its effects.
13. Confidentiality
13.1 Each party agrees to keep confidential any information received from the other party that is identified as confidential or that would reasonably be understood to be confidential given the nature of the information and the circumstances of disclosure.
13.2 Confidential information does not include information that: is or becomes publicly available other than through breach of this Agreement; was already known to the receiving party; is independently developed by the receiving party; or is required to be disclosed by law, regulation, or court order.
13.3 You acknowledge that the risk scoring algorithms, analytical methodologies, and internal processes of the Platform constitute confidential information of Blueloop Limited.
14. Limitation of Liability
14.1 Nothing in this Agreement excludes or limits either party's liability for: death or personal injury caused by negligence; fraud or fraudulent misrepresentation; or any other liability that cannot be excluded or limited under English law.
14.2 Subject to Clause 14.1, Blueloop's total aggregate liability arising out of or in connection with this Agreement, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, shall not exceed the total fees paid by you in the 12-month period immediately preceding the event giving rise to the claim. For the Free Tier, total liability shall not exceed one hundred pounds (£100).
14.3 Subject to Clause 14.1, neither party shall be liable to the other for any indirect, consequential, special, or incidental loss or damage, including but not limited to: loss of profits, revenue, business, or anticipated savings; loss of goodwill or reputation; loss of data; or loss of any contract or business opportunity.
14.4 Without limiting the generality of Clause 14.3, Blueloop shall not be liable for any loss, damage, or adverse consequence arising from:
- Any business decision made in reliance on Company Data or Insight Tests.
- Any inaccuracy, incompleteness, or delay in Company Data attributable to Data Sources.
- Any false positive or false negative in sanctions screening, adverse media screening, or other matching processes.
- Any action taken or not taken by you in response to risk scores, alerts, or assessments generated by the Platform.
15. Indemnification
15.1 You agree to indemnify and hold harmless Blueloop Limited, its directors, employees, and agents from and against any claims, losses, damages, liabilities, costs, and expenses (including reasonable legal fees) arising out of or in connection with:
- Your breach of this Agreement or any applicable law.
- Your use of, or any decision made in reliance on, Company Data or Insight Tests.
- Any claim by a third party arising from your sharing of reports or data obtained through the Platform.
- Any breach of data protection laws in connection with your use of personal data obtained through the Platform.
- Any use of the Platform by Authorised Users within your Tenant.
16. Term, Termination, and Suspension
16.1 This Agreement takes effect when you first accept these Terms and continues until terminated in accordance with this Clause.
16.2 You may terminate your Subscription at any time by cancelling through the Platform. Your access will continue until the end of the current billing period.
16.3 We may terminate or suspend your access to the Platform immediately if:
- You materially breach this Agreement and fail to remedy the breach within 14 days of written notice.
- You use the Platform in a way that violates the Acceptable Use Policy.
- You fail to pay any outstanding fees within 30 days of the due date.
- We are required to do so by law or regulation.
- We reasonably believe your account has been compromised.
16.4 We may discontinue the Platform (or any material feature of it) by providing at least 90 days' written notice. In such event, we will provide a pro-rata refund for any prepaid period remaining after the discontinuation date.
16.5 Upon termination:
- Your licence to access and use the Platform will cease immediately (or at the end of the billing period in the case of voluntary cancellation).
- We will retain your Customer Content for a period of 30 days following termination to allow you to request an export. After this period, Customer Content will be deleted.
- Any outstanding Credits (including top-up Credits) will be forfeited and are non-refundable.
- Clauses that by their nature should survive termination (including Clauses 4, 10, 13, 14, 15, and 19) will continue in force.
17. Force Majeure
17.1 Neither party shall be liable for any failure or delay in performing its obligations under this Agreement where such failure or delay results from a Force Majeure Event.
17.2 A "Force Majeure Event" means any event beyond the reasonable control of the affected party, including but not limited to: acts of God, natural disasters, pandemics, or epidemics; war, terrorism, or civil unrest; government actions, sanctions, or embargoes; failure or unavailability of third-party Data Sources (including Companies House, the Charity Commission, or other government systems); failure of telecommunications or internet infrastructure; power outages; or cyberattacks affecting infrastructure beyond the affected party's control.
17.3 The affected party must notify the other party as soon as reasonably practicable of the Force Majeure Event and its expected duration. The affected party must use reasonable efforts to mitigate the effects of the Force Majeure Event and resume performance as soon as practicable.
17.4 If a Force Majeure Event continues for more than 60 consecutive days, either party may terminate the affected portion of this Agreement by giving 14 days' written notice.
18. Dispute Resolution
18.1 If a dispute arises in connection with this Agreement, the parties shall first attempt to resolve it through good-faith negotiation. Either party may initiate this process by providing written notice of the dispute to the other party.
18.2 If the dispute is not resolved within 30 days of written notice, either party may commence legal proceedings in the English courts.
18.3 Nothing in this Clause prevents either party from seeking interim or injunctive relief from the English courts at any time.
19. General Provisions
19.1 This Agreement constitutes the entire agreement between the parties in relation to the subject matter hereof and supersedes all prior agreements, understandings, and representations.
19.2 This Agreement is governed by and construed in accordance with the laws of England and Wales. The courts of England have exclusive jurisdiction to settle any dispute arising out of or in connection with this Agreement.
19.3 If any provision of this Agreement is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.
19.4 Our failure to exercise or enforce any right or provision of this Agreement shall not constitute a waiver of such right or provision.
19.5 You may not assign, transfer, or sublicense your rights or obligations under this Agreement without our prior written consent. We may assign our rights and obligations under this Agreement to an affiliate or in connection with a merger, acquisition, or sale of assets, provided that the assignee agrees to be bound by the terms of this Agreement.
19.6 A person who is not a party to this Agreement has no right under the Contracts (Rights of Third Parties) Act 1999 to enforce any term of this Agreement.
19.7 Notices under this Agreement may be given by email. Notices to Blueloop should be sent to legal@senserity.co.uk. Notices to you will be sent to the email address associated with your account.
20. API Access
20.1 Where your Subscription Tier includes API access, the following additional terms apply.
20.2 API access is provided for the purpose of integrating Senserity data into your internal business systems. You may not use API access to build, supplement, or operate a product or service that competes with the Platform.
20.3 API usage is subject to rate limits and usage quotas as published in our API documentation. We reserve the right to throttle or suspend API access if usage exceeds reasonable limits or appears to be abusive.
20.4 API credentials are confidential. You must not share API keys or tokens with unauthorised parties. You are responsible for all activity conducted using your API credentials.
20.5 We may modify the API from time to time. We will use reasonable efforts to provide advance notice of material changes and to maintain backward compatibility where practicable.
21. Contact Information
For questions about these Terms or the Platform:
Blueloop Limited Blueloop House, Ilchester Road Yeovil, Somerset BA21 3AA
General enquiries: support@senserity.co.uk Legal and data protection: legal@senserity.co.uk Company number: 03981322 VAT number: 755 0354 38 ICO registration: ZA128870